The Plight of Marketing provides the audience with tried and true methods of balancing marketing and uses a case study of one company’s success. It identifies a variety of proven tools from conventional print to social media. The key points are:
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- Defining the problem.
- Identifying your market.
- Using social media.
- Measuring your results.
- Defining flexibility in you plan.
- Seeing success.
It teaches attendees how to approach marketing and what to expect as results, what to measure, and how to focus. The presentation is given by a business person, not a marketing firm, on how they succeeded in marketing.
This is a one-hour presentation and is part of the Business Advancement Lecture Series.
Here is a taste of one of our presentations: